Sofia Barnett
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ex texan @startribune. grad @brownuniversity, @nytimes corps. been @bostonglobe, @dallasnews, @projo. freelancer, historian, fast walker.
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AI is changing what political campaigns say, and who gets to hear it
By Sofia Barnett, The Minnesota Star Tribune MINNEAPOLIS - For years, political campaigns have tried to learn everything they can about voters: What they drive. Where they shop. Whether they own a home, a boat or have a particular interest in equestrian sports. The data helps campaigns make educated guesses about people's politics, then decide which voters are worth pursuing and what might persuade them. It is a practice that predates social media, let alone ChatGPT.
AI is changing what political campaigns say, and who gets to hear it
MINNEAPOLIS — For years, political campaigns have tried to learn everything they can about voters: What they drive. Where they shop. Whether they own a home, a boat or have a particular interest in equestrian sports. The data helps campaigns make educated guesses about people’s politics, then decide which voters are worth pursuing and what might persuade them. It is a practice that predates social media, let alone ChatGPT.
AI is changing what political campaigns say, and who gets to hear it
MINNEAPOLIS — For years, political campaigns have tried to learn everything they can about voters: What they drive. Where they shop. Whether they own a home, a boat or have a particular interest in equestrian sports. The data helps campaigns make educated guesses about people’s politics, then decide which voters are worth pursuing and what might persuade them. It is a practice that predates social media, let alone ChatGPT.
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