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Stephen Dupont on Muck Rack

Stephen Dupont

  • VP of Public Relations and Branded Content, Pocket Hercules
Minneapolis
As seen in: Medium, Forbes, The Guardian, Al Jazeera English, POLITICO, Sydney Morning Herald, The Age, Brisbane Times, Content Marketing Institute, WAtoday and
Covers:  Public relations, communications, branding, advertising, content marketing, marketing, social media, creativity, technology, futurism, strategic foresight, careers, personal brands
VP of Public Relations and Branded Content at Pocket Hercules. Marketing communications expert, foresight consultant, writer, speaker. Blogs at stephendupont.co

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Stephen Dupont’s Biography

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I am VP of PR and branded content with Pocket Hercules, a Minneapolis branding and creative firm, specializing in PR, branding and content marketing. I also am a writer, speaker, and blogger at www.stephendupont.co. I have been published by PRSA's Strategies & Tactics, Forbes.com, Chief Content Officer, Career Relaunch, Vunela, Smashing Quota, Career Relaunch, Artful Living, and Minnesota Business, among others.

I fuel marketing momentum for organizations, from pre-IPO start-ups, to Fortune 500…

Stephen Dupont’s Journalist Portfolio

Need Engaging, Authentic Content? Unleash the Power of Conversations

Need Engaging, Authentic Content? Unleash the Power of Conversations

By Stephen Dupont published January 20, 2017 Where should content marketing leaders go to refuel and refresh …

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Within Reach: How to Find New Ideas in the New Year

Within Reach: How to Find New Ideas in the New Year

January 4, 2016 Have you ever been desperate for a great idea? Or faced pressure from your boss to "think out…

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Learning the Art of How to Ask

Learning the Art of How to Ask

Everyday, we ask others for things, to do something for us, or for favors. Some asks, however, are more diffi…

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Nine Questions To Ask To Build A Purpose-Driven Brand

Nine Questions To Ask To Build A Purpose-Driven Brand

When an organization considers its brand in terms of purpose, it can become mired in the age-old argument abo…

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Know, Like, Trust and Creating Value: Conversation with Speaker, Author and Sales Expert Bob Burg

Know, Like, Trust and Creating Value: Conversation with Speaker, Author and Sales Expert Bob Burg

Know, Like, Trust and Creating Value: Conversation with Speaker, Author and Sales Expert Bob Burg By Stephen …

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Articles

Trends to Monitor in 2025 and Beyond

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By Stephen Dupont, Fellow PRSA
| PRSA Strategies & Tactics Verified
Many possible futures await us and our organizations. To achieve our desired future, we must scan the horizon for signs of possible disruptions, consider how those changes will affect us, and use that insight to make more informed, smarter decisions. While we can’t predict the future, we can anticipate changes that might affect our organizations, either positively or negatively.
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Issues to Monitor in the Year Ahead

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By Stephen Dupont, Fellow PRSA
| PRSA Strategies & Tactics Verified
Whether they realize it or not, all organizations seek a specific future for themselves. To identify that future out of all the potential futures that an organization might face, its leaders must anticipate and embrace internal and external changes that will affect their business. We can’t predict the future. But we can watch for signals of changes to come. Organizations can seize those opportunities and reduce their exposure to risks.
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Considerations on the Use of AI in Public Relations

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By Mike Porter, Fellow PRSA, Stephen Dupont
| Public Relations Society of America (PRSA)
We live in an age of disruption. In March 2020, a worldwide pandemic began. In February 2022, the world was seized with anxiety over Russia’s invasion of Ukraine. One year later, many of us are grappling with the implications of artificial intelligence technology that can search the internet, write text, edit images, create videos and speak in lifelike voices. Software platforms now providing these services include ChatGPT, GPT-4, Synthesia, ElevenLabs’ Prime Voice AI and BeFunky. On Nov.
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Interview

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What was your first job as a journalist?

Writing for my hometown newspaper.

Have you ever used a typewriter?

Yes.

How is social media changing news?

Social media offers an incredible opportunity to amplify high quality content.