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Amy Wright

As seen in: HuffPost, Nature, Wiley Online Library, Memory Studies, MDPI, Stuff.co.nz, Substack, The Conversation, Biomed Central (BMC), Flipboard and
Marketing & Biz Strategist | Head of Strategy @ATMTDCRTV 🟡 Tech, Ads, Data & Human stuff 🟡 Own(s) Views.

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Articles

Why More Wineries Are Betting on High-Volume Wines

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By Amy Wright
| SevenFifty Daily Verified
For long-term success in the wine industry, producers must be prepared for shifts in market trends and consumer preferences. Now, as inflation tamps consumer spending—prices for all items have increased 3.3 percent in the past year—and alcohol consumption hits a new low, that preparation is key to survival.
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Wine Flights by Amy Beth Wright

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By Amy Wright
| Substack
Travel invites a heightened quality of life—history, lineage, purity, honesty, and sensory pleasure coalesce to create something singular, and often unnameable, ephemeral and intangible.
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The science behind vertical shoot positioning in vineyards

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By Amy Wright
| Wine Verified
Vertical shoot positioning (VSP) is a trellis system (often interchangeably referred to as a vine training system) that can make for an attractive and efficient vineyard. Shoots—the greenery from which leaves, tendrils, and flower clusters, which eventually become grape clusters, grow—are pinned upward on movable catch wires as grape clusters develop.
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