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Ananda Chakravarty on Muck Rack

Ananda Chakravarty

Boston, United States
As seen in: LinkedIn, Forbes, Oracle Magazine, Reuters, Mashable, NBC News, InformationWeek, International Data Corporation (IDC), Digiday, Forrester Research and
Covers:  Retail, Merchandising, Retail Media, Ecommerce, Digital Retail, Mobile, Strategy, Digital Store, Retail Software, Cloud Delivery
VP Research, Retail Merch & Mktg at IDC, Digital business strategy, Former technology exec, Forrester analyst, Oracle strategy. All tweets are my opinions.

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Ananda Chakravarty’s Biography

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Ananda is a retail thought leader and serves as VP Research, Retail Merchandising and Marketing Analytic Strategies at IDC, the premier global market intelligence firm and engages with retail leaders across all sub-verticals. He was formerly Director, Retail Global Lead and Software Strategy at Diebold Nixdorf and served as Director, Retail Omnichannel Solutions Strategy at Oracle. Ananda also served as a senior analyst at Forrester advising c-level leaders on digital store, digital store tech…

Ananda Chakravarty’s Journalist Portfolio

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Americans are so done with the superstore; most prefer specialty stores

Americans are so done with the superstore; most prefer specialty stores

Americans are less enamored today of the one-stop-shop supermarkets that dominated the grocery industry a gen…

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Amazon 'Instant Pickup' service delivers items in 2 minutes!

Amazon 'Instant Pickup' service delivers items in 2 minutes!

Amazon, in its latest endeavor to supplement its online presence with brick-and-mortar retail, has rolled out…

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Kiosks are Looking at You, Too - InformationWeek

Kiosks are Looking at You, Too - InformationWeek

Customer-facing kiosks are taking on a new look, and providing retailers, restaurants and other businesses wi…

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Mobile In-Store Retail Delivers Service, Efficiency, And Convenience

Mobile In-Store Retail Delivers Service, Efficiency, And Convenience

Associate assistance, associate mobility, and customer self-service are the triumvirate of in-store mobile ca…

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Grocers Partner For Digital Growth

Grocers Partner For Digital Growth

The last few months have been a watershed of new deals around grocery fulfillment. Walmart is partnering with…

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When Piloting Colocation, Measure Customer Impact

When Piloting Colocation, Measure Customer Impact

When Piloting Colocation, Measure Impact To Location, Customers, And Operations It's been interesting to see …

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Articles

IDC Survey: How Shoppers Use Digital Across the Journey — Discovery, Decision, Fulfillment, and Beyond

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By Ornella Urso, Ananda Chakravarty, Margot Juros, Filippo Battaini, Dorothy Creamer, Alex Holtz
| IDG (International Data Group)
This IDC Survey examines how shoppers use digital across the retail journey, from discovery and decision to fulfillment and beyond, and what those behaviors mean for retailers deciding where to invest next. Based on IDC’s Worldwide Retail Consumer Insights Survey, it maps where consumers turn to digital tools, where they still prefer the store, and how expectations around AI assistance, fast fulfillment, and personalization are reshaping the path to purchase.
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From Assisted to Autonomous: Blue Yonder Bets Retail on the Cognitive Operating Model at ICON 2026

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By Ananda Chakravarty
| IDG (International Data Group)
Content Table of Contents (9 pages) Get More When you purchase this document, the purchase price can be applied to the cost of an annual subscription, giving you access to more research for your investment. Related Links Web Rights Referencing Documents Abstract This IDC Perspective discusses Blue Yonder’s ICON 2026, held in San Diego (May 17–20). The event marked the third act of a three-year arc. The company now makes every deployment agentic from day one.
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Mastering the Basics: How Retailers Can Succeed in the Age of AI

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By Ananda Chakravarty
| International Data Corporation (IDC)
The retail industry is at a turning point with automation and AI. For many retailers, the goal is simple: use technology to improve efficiency and effectiveness, whether for store associates, developers, customers, or suppliers. While industry giants like Walmart are setting the pace, the core principles of successful retail innovation apply to stores of all sizes. “When everyone has AI, competitive advantage vanishes.
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Have you ever used a typewriter?

Smith Corona Sterling - manual carriage return

What's the funniest news-related #hashtag you've seen?

#RetailApocalypseIsHere

What's the best pitch you ever got?

Sales Pitch: "Hi... I love your hairstyle. Would you like to help support our pack and scouting events by buying some delicious popcorn?"