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Barry Adams

As seen in: slideshare.net, Substack, Moz Blog, Search Engine Land, Search Engine Journal, Press Gazette, The Times of Northwest Indiana, Editor & Publisher, Daily Citizen, WiscNews and
Broadcast-only, because this site’s owner is a toxic shitbag. Find me on mastodon.social/@badams
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Articles

International SEO For Publishers: How To Succeed Across Borders

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By Barry Adams, Loren Baker, Kevin Henrikson
| Search Engine Journal Verified
Publishers that want to target international audiences often struggle with the right approach. Expanding your audience beyond your own country’s borders is challenging for a whole raft of reasons, and search is one of them. I’ve consulted on dozens of international SEO projects for publishers. Most publishers have a preference for a specific approach, which some major news brands have adopted with decent success. However, this popular approach is not the ideal strategy for most publishers.
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Google Is Building An Audience Loyalty Ecosystem

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By Barry Adams, Loren Baker, Kevin Henrikson
| Search Engine Journal Verified
I’m far from Google’s biggest fan. In fact, I have a well-earned reputation as an outspoken critic. But I believe my criticism comes from a position of fairness and balance. When Google does something right, I want to highlight that as well. This is one such occasion. I see what Google is trying to do for news and publishing, and I’m almost perfectly aligned with their vision.
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A timeline of the Henry Vilas Zoo

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By Barry Adams Verified, Barry Adams
| WiscNews Verified
1904: William F. Vilas, a former Army officer, lawyer and U.S. senator, and Anna M. Vilas donate a 63-acre tract for a park, with the stipulation that no admission be charged. It was named in memory of the couple's son, Henry, who died at a young. 1911: The zoo officially opens as the first animal exhibits are installed in the park. 1913: The bear grottos are built.
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