You can delay, deny, procrastinate, ignore and whine, but there comes a time you have to do some things you so don’t want to do. It’s usually not as bad as you thought it was going to be. Although this time it was. I’m not a phone addict but need to be available for periodic work calls in evenings and one friend. And now all my friends (all three of them) wonder if they’re the one I want to be available for. (Yes, it’s you.) Buying a new phone is a process.
One of the most fun parts of writing a column is reader response. They share everything from sidesplitting stories to deeply personal reflections. I’m honored every single time any person writes me. Even those who disagree with or correct me. Especially them. A letter from a reader might be pages and pages or merely one sentence. I’ve received emails with the whole message in the subject line. Nothing but “liked it” or “you are wrong”.
I’m still a bit fixated on "The Little Drummer Boy," the stop-motion animation television special from the 1960s. Didn’t care so much for it when I was young, but over the years, it’s grown on me. I keep seeing new meanings in an old story. It’s about a happy little boy whose parents give him a drum as a gift, which he learns to play. He becomes filled with sadness and anger after seeing his parents killed by robbers.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".