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Articles by Chet Babla
Automotive Chips: Gloom and Doom or Boom by 2030?
//php echo do_shortcode('[responsivevoice_button voice="US English Male" buttontext="Listen to Post"]') ?> The automotive industry is certainly experiencing a disruptive time, both positively and negatively. Following strong growth in 2023, S&P Global Mobility reported recently that light vehicle production fell by 1.6% in 2024.
How ADAS Sensing Is Evolving to Deliver Safer Vehicle Automation
//php echo do_shortcode('[responsivevoice_button voice="US English Male" buttontext="Listen to Post"]') ?> Road crash fatalities are an unacceptable but distressing reality of modern society. Notably, the U.S. has higher road fatality rates than many other Western countries.
Achieving Safety Through Sensing
Why there is a pressing need to improve road safety. Resulting evolution of ADAS through the SAE levels. The pros and cons of various sensor technologies. Considerations for underlying sensing system architecture. Every year, approximately 1.2 million people are killed due to road traffic accidents and countless others suffer life-changing injuries.
Enabling Mass-Market ADAS Adoption With Distributed Intelligence Automotive Architectures
The Question Centralized Compute vs. Distributed E/E Architectures Key Data Point #1 Tradeoffs exist for ADAS sensing. Key Data Point #2 Sensing architectures have evolved. Key Data Point #3 Cost, weight, thermal challenges persist. Every year, more than one million people lose their lives due to crashes and road accidents.
Automotive Safety Through Multi-Modal Sensing
Blog Motor vehicle crashes are a leading cause of death in many countries. In the United States alone, crashes . Road deaths spiked during the pandemic in particular, and while they have since slowly declined, as U.S. Transportation Secretary Pete Buttigieg , “we still have a long way to go.” To reduce the number of accidents, injuries, and fatalities, regulators and vehicle original equipment manufacturers (OEMs) aim to bring uncrashable cars to market.
Why coherent lidar is growing in ADAS and automotive sensing.
Light detection and ranging (lidar) was first conceptualized in the 1930s, at about the same time as radio detection and ranging (radar). However, it took the arrival of lasers in the 1960s before the technology could be demonstrated and in later years, the development of optical communications led to significant advances in both lasers and light modulation techniques. In 2008, the first commercially available lidar system, initially known as “optical radar,” debuted in passenger cars from Volvo.
How to Overcome The Contradiction of Three Significant Automotive Megatrends in 2024
ADAS Integration, Transforming the In-Cabin Experience, and the Initiative to Electrify are three of the automotive industry’s biggest megatrends. The drive to use advanced technology to enhance safety and in-cabin user experiences comes at the same time as electrification demands that vehicle energy usage be minimized. We look at how those designing and integrating in-car tech can ensure automakers are able to deliver on all three megatrends.
Arm Advances Adoption of ADAS, Automation Technologies
Article By : Chet Babla, Arm Arm has expanded its portfolio of IP specifically developed to meet the performance and safety needs of automotive applications. Advanced Driver Assist Systems (ADAS) have grown from a premium vehicle feature to a capability consumers now expect as standard in new vehicles. In parallel, the global chip shortage is making it clear to the automotive industry the criticality of silicon and electronics to the development and competitive positioning of its products.
Arm introduces new automotive image signal processor to advance adoption of driver assistance and automation technologies
By Chet Babla, VP of automotive, Automotive and IoT Line of Business, Arm February 18, 2022 -- Advanced Driver Assist Systems (ADAS) have grown from a premium vehicle feature to a capability consumers now expect as standard in new vehicles. In parallel, the global chip shortage is making it clear to the automotive industry the criticality of silicon and electronics to the development and competitive positioning of its products.
Arm introduces new automotive image signal processor to advance adoption of driver assistance and automation technologies
By Chet Babla, VP of automotive, Automotive and IoT Line of Business, Arm News highlights: Arm adds Mali-C78AE image signal processor (ISP) to its “AE” line of safety-capable IP suitable for ADAS and human vision applications Mali-C78AE combined with Cortex-A78AE CPU and Mali-G78AE GPU provides optimal ADAS vision pipeline Mobileye is first to license Mali-C78AE, in addition to Mali-G78AE, for its next-generation EyeQ technology Advanced Driver Assist Systems (ADAS) have grown from a premium...
The EV Era Has Begun: Here Are Five Things We Need For It To Succeed
The EV era has officially begun. General Motors says it will eliminate gas and diesel cars and SUVs from its lineup by 2035 while Ford will go all electric in Europe by 2030. The UK issued plans for phasing out diesel and gas cars by 2035 and then moved it forward to 2030. Fleet customers such as UPS and Amazon are ordering zero emissions delivery vehicles by the thousands and investing in solutions for electric powered long-haul trucks. Meanwhile, battery prices have dropped 89% since 2010.
Immersive In-Vehicle Experiences, ADAS for Everyone
Getty Images Computing advances making ADAS, infotainment systems more widely available. With recent advances in computing capability, automakers can start thinking about driver assistance systems and the digital cockpit as an opportunity to move toward Vision Zero, a multinational approach to road safety that seeks to eliminate traffic fatalities and severe injuries.
Arm Enables Next-Generation Autonomous Systems
September 29, 2020 — Arm Enables Autonomous IP addresses developer needs in deploying next-generation autonomous systems in automotive and industrial applications Autonomy gives computers the power to compute and make decisions over workloads with little to no human input. Autonomous systems represent a shift change in technological design, enabling a vast range of new use cases with the potential to transform the way we live, work, move and communicate.
Powering next-generation in-vehicle experiences with Arm Mali GPU virtualization
By Chet Babla, vice president of automotive, Automotive & IoT Line of Business June 18, 2020 -- Based on my conversations with automakers and tier-one automotive suppliers, it’s clear there are increasing demands from consumers for a smartphone-like experience in their vehicles. In fact, despite the current economic climate, the demand to deliver new innovations and to power more displays inside the vehicle, from mirror replacement to head-up displays, remains unchanged.
CES 2020 Highlights New Automotive Tech
Another year, another Consumer Electronics Show (CES) packed with innovative technology. In the many years I’ve been coming to the show, I’ve seen it evolve from a launchpad for the year’s mainstream devices – televisions, laptops, smartphones – to encompass all manner of smart devices within the home and beyond. As the head of automotive at Arm, it’s that ‘beyond’ I’m interested in – what happens when consumers leave their smart home and get into their car.
Cellular connectivity LPWA standards for IoT - debunking the myths
Arm’s mission to scale and grow the IoT ecosystem, by providing the secure architecture that underpins end-devices, puts us in a unique position in our industry as being broadly connectivity agnostic. After discussing cellular IoT at length across numerous continents and conferences with our ecosystem of partners, I’m sharing my thoughts on the most common assumptions that abound about cellular IoT today.
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