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Articles by Danny Tomsett
The future of work depends on connection
Early in my career, I believed what many leaders still believe today. If people had the right information, they would perform better. I remember sitting in sales training sessions where every objection had been mapped. The people who consistently excelled were those who could sense customer hesitation, adjust their sales approach, and build trust in unpredictable moments. Over time, that contrast reshaped how I think about performance and learning.
Why Emotional Intelligence Is Undervalued in AI and the Missing Link in Workforce Training
For years, organizations have treated AI as a tool for efficiency — something that speeds up processes, delivers information faster, or automates repetitive work. But as AI becomes more deeply embedded into the employee experience, companies are confronting a new limit: traditional AI can understand words, but it cannot understand people.
Digital Humans In Healthcare Settings: Benefits And Use Cases
Many of the challenges affecting the healthcare system today appear to be worsening, including, burnout, and the aging population and. Healthcare organizations, understaffed and servicing more patients than ever, recognize the need for advanced technologies, such as generative AI and automation to tackle these challenges. One such solution is digital humans, emotionally intelligent avatars that serve as 24/7 sources of support and information for patients and medical professionals.
Upskilling with Empathy-Digital Humans vs. Video Training
Costly and inefficient training are pain points for managers. According to the Accenture Immersive Learning Survey, more than 90 percent of executives agree that employee training methods need to be more effective and efficient. Many companies invest in comprehensive training programs delivered primarily via video tutorials or interactive text-based modules so that employees complete the training at their own pace, balancing it with their daily responsibilities.
4 Ways Marketers Can Navigate the Ethical Terrain of Advanced Digital Humans - Chief Marketer
Qatar Airways’ Sama 2.0, the first digital human in aviation, wowed audiences at the ITB conference travel trade show in Berlin last month as she interacted with attendees and media, showcasing a new era in customer experience and interaction in air travel. Following the event, she continues to evolve and train within the QVerse, Qatar Airways’ immersive online platform. Digital humans are interactive, 3D avatars powered by artificial intelligence.
5 ways AI-powered 'digital humans' can bring empathy to your org
Jenny was three months into her first job as a sales rep at a tech company when a question came up during online training about a new product feature that she didn’t fully understand. Her nerves took over, and she leaped into hard-sell mode, sounding like a used-car salesperson trying to unload a lemon. Sensing her discomfort, her trainer, a “digital human” named Sophie, provided gentle support, offered tips on how to handle the question and asked Jenny to try again.
Danny Tomsett
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Council Post: Ready Player None: Why It’s OK To Not (Yet) Be Ready For The Metaverse
CEO & Founder of UneeQ, a platform for the creation and deployment of AI-powered digital human technologies. You’d be forgiven for feeling behind in the race to the metaverse. It’s been less than 12 months since Facebook changed its name to Meta, effectively firing the starting pistol for brands to jump aboard the hype cycle. That very week, interest in the metaverse exploded from almost nothing to near-peak popularity, according to Google Trends.
Council Post: Are We Ignoring The Potential Of Virtual Ambassadors In The Metaverse?
CEO & Founder of UneeQ, a platform for the creation and deployment of AI-powered digital human technologies. What’s the strangest metaverse story you’ve heard so far? If it isn’t that someone in the metaverse, I want to hear your story. It’s true; the erstwhile hip-hop star recently dropped it (the virtual space next to his metaverse mansion) like it was hot property—and turns out, he was right.
How Companies Can Use Digital Brand Ambassadors for B2B Influencer Marketing
Listen NEW! Listen to article Sign in or sign up to access this feature! For years we've lived in a world that relies heavily on digital communication. Now, the pandemic has managed to expedite the shift from in-person sales and interactions to online—creating a growing need for digital humans. So, what are digital humans? They are hyper-realistic avatars with personalities, facial expressions, and voice inflections that create the ultimate balance between automation and human interaction.
Council Post: Four Essential Questions To Ask Before Creating A Digital Clone Or Deep Fake
CEO & Founder of UneeQ, a platform for the creation and deployment of AI-powered digital human technologies. getty In 1997, when Will Smith released a rendition of "Just the Two of Us," little did he know that one day it might be used to represent his relationship with his digital twin. Some 22 years later, the actor would star alongside his younger self in the film Gemini Man.
It's Time For Chatbots To Let Their Personalities Shine
CEO & Founder of UneeQ, a platform for the creation and deployment of AI-powered digital human technologies getty Most users wouldn’t know it, but chatbots have been around for more than half a century. Eliza, the first chatbot, was developed in the 1960s, to the chagrin of its designer, MIT professor Joseph Weizenbaum. What’s perhaps most interesting about Eliza is that Weizenbaum famously designed her to be a parody, not something people actually connected with.
What Does 'The New Normal' Mean For Business Anyway?
CEO & Founder of UneeQ, a platform for the creation and deployment of AI-powered digital human technologies. Getty An interesting stat came out of the U.K. recently. Despite the country's difficult battle with Covid-19, only 12% of people say they would welcome a return to the "old normal" before the trials and tribulations of 2020. There's obviously a lot involved in how and why Brits answered the way they did.
We Have A Health Literacy Problem, And It's Time To Face It Head-On
Photo: Getty Nearly half of all Europeans have a “problematic” or worse level of health literacy. Only 12% of people in the U.S. have “proficient” health literacy, and 59% of adult Australians suffer from inadequate knowledge around their health. Based on the populations of these three regions alone, a large swath of people are unable to make good decisions around their health. They don’t seek care when they need it, and they can't live healthy lifestyles.
Emotional Connection: 2020's Biggest CX Trend
Photo: Getty Forget customer satisfaction as a leading growth metric. Table stakes have moved considerably over the last three years. Emotional connection, we now know, is a more valuable way to measure how your customers feel about your brand and is the most important customer experience factor for improving acquisition, retention and lifetime value. Yet something feels off.
Brands are competing on emotional connection, and using AI to get there
Author Danny Tomsett Date published January 14, 2020 Categories 30-second summary: HBR finds that emotionally connected customers are more than twice as valuable as “highly satisfied” customers. While a lot of digital channels might provide decent “customer satisfaction” scores in terms of speed of service, they provide nothing in terms of emotional connection. Digital disruption has ripped the human experience from customer service, and that trend is only set to continue.
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