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Drew Neisser on Muck Rack

Drew Neisser

(He/Him)
New York
As seen in: Renegade Marketers Unite, Apple Podcasts, LinkedIn, Fast Company, Ad Age, Spreaker, Social Media Today, MediaPost, Brandwatch Blog, SmartBrief, PSFK and
Covers:  B2B Marketing (case histories0
Doesn't Cover: B2C Marketing, agencies, breaking news
CEO @ CMO Huddles | Podcast host for B2B CMOs | Leading CMO Coach | AdAge CMO columnist | author Renegade Marketing | Inspiring B2B greatness

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Drew Neisser’s Biography

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Drew Neisser is CEO & Founder of Renegade, the NYC-based “social inspired marketing” agency that helps inspired clients cut through their categories to deliver genuine business growth. A frequent speaker at industry events, Drew’s been a featured expert on ABC’s Nightline (multiple times–most recently here) and CNBC. He has interviewed over 75 CMOs for an upcoming book AND to create insightful content for Forbes.com, SocialMediaToday, TheCMOClub.com, FastCompany.com, MediaPost, PSFK, iMediaCo…

Drew Neisser’s Journalist Portfolio

Drew Neisser on LinkedIn: "I can never use the words 'brand' or 'brand awareness' with other exec...

Drew Neisser on LinkedIn: "I can never use the words 'brand' or 'brand awareness' with other exec...

"I can never use the words 'brand' or 'brand awareness' with other execs" lamented a CMO at a $125 million Sa…

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The CMO "Plus" - Elevating Your Business-Wide Impact | Renegade Marketing

The CMO "Plus" - Elevating Your Business-Wide Impact | Renegade Marketing

Learn how three CMOs got their 'plus,' effectively manage two roles, and stay connected with their teams. A p…

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BRAND DISINFORMATION—HOW MARKETERS CAN PREPARE FOR NARRATIVE ATTACKS

BRAND DISINFORMATION—HOW MARKETERS CAN PREPARE FOR NARRATIVE ATTACKS

Marketers are on the front line of disinformation, defending their most valuable asset— their brand. It’s a b…

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Power of Focus | CMO Huddles Studio

Power of Focus | CMO Huddles Studio

On this CMO Huddles Studio, we're exploring the power of focus with 3 expert guests. Our savvy guests are mem…

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Renegade Marketing: 12 Steps to Building Unbeatable B2B Brands

Renegade Marketing: 12 Steps to Building Unbeatable B2B Brands

Renegade Marketing: 12 Steps to Building Unbeatable B2B Brands [Neisser, Drew, Adamson, Brent] on Amazon.com.…

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Articles

10 Things B2B CMOs Need to Know About Today’s Tech Buyers

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By Drew Neisser
| renegademarketing.com
In the age of AI, distrust, and disappearing attention spans, B2B tech buying has gotten a whole lot weirder. Fortunately, TrustRadius dropped a data-rich report that offers clarity amid the chaos. Here are 10 things every B2B CMO needs to know right now—served cold, like a penguin’s martini. “In 2024, 68% of buyers said AI had no impact. In 2025, that’s dropped to 45%.” AI is finally doing what it promised: making the buying process smoother.
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Why OVTLYR Stands Out as the Premier AI App for Stock Trading: Unmatched Features and Insights

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By Drew Neisser, Jason Falls, Brian L. Moran, Eric T. Tung
| Social Media Explorer
Why OVTLYR Stands Out as the Premier AI App for Stock Trading: Unmatched Features and Insights In the rapidly evolving landscape of financial technology, OVTLYR has emerged as a significant player, offering innovative solutions for stock traders and investors. What sets OVTLYR apart is its focus on accessibility and user-friendliness, providing traders with an intuitive interface that streamlines complex trading processes.
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How to Safeguard Your Child's Mental Health this School Year

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By Drew Neisser, Jason Falls, Brian L. Moran, Eric T. Tung
| Social Media Explorer
How to Safeguard Your Child’s Mental Health this School Year The most crucial part of child wellness isn’t actually school, it’s parents. Therapy professionals agree that good mental health for children starts at home, with how the parents model mental health and how they treat their child’s mental health challenges. Since students had to stay home during the pandemic, youth mental health has struggled in most states. Therapy can help, but it isn’t feasible for every family.
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Interview

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What was your first job as a journalist?

Working for The Chronicle at Duke.

Have you ever used a typewriter?

Yes. I had to take typing twice in high school. The first time i kept looking at the keys and couldn't break 35 words per minute.

How is social media changing news?

Stories break faster. The problem is social sharers can't be sure if the news is real.