Jacob Bourne on Muck Rack

Jacob Bourne

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As seen in: EMARKETER, Medium, Silicon Valley Business Journal, Engineering.com, Bisnow, Earth Island Journal, The Silicon Valley Voice, Autobody News, Potrero View, HomeLight
Covers:  Technology, Big Tech, startups, transportation, real estate, business, community development, environmental issues, labor, politics, civic engagement, science,

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Jacob Bourne’s Biography

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I'm a journalist and analyst who covers a wide range of topics including technology, engineering, climate change, sustainability, labor issues, real estate, land use and development topics.

Jacob Bourne’s Journalist Portfolio

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EMARKETER Podcast: Behind the Numbers: AGI Is Coming: How It Will Change Everything-and When

EMARKETER Podcast: Behind the Numbers: AGI Is Coming: How It Will Change Everything-and When

On today's podcast episode, we discuss what area of people's lives artificial general intelligence (AGI) will…

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EMARKETER Podcast: Artificial General Intelligence Explained: When Will AI Be Smarter Than Us? | ...

EMARKETER Podcast: Artificial General Intelligence Explained: When Will AI Be Smarter Than Us? | ...

On today's podcast episode, we discuss the various definitions of artificial general intelligence (AGI) and t…

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eMarketer Podcast: The Daily: GenAI's economic impact, part 2-the effect on jobs, and then Apple'...

eMarketer Podcast: The Daily: GenAI's economic impact, part 2-the effect on jobs, and then Apple'...

On today's podcast episode, we discuss how concerned we should be about AI-driven mass unemployment, how ad i…

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Microsoft likely betting AGI will create nuclear fusion in five years

Microsoft likely betting AGI will create nuclear fusion in five years

In possibly one of the most speculative moves in business history, Microsoft has signed a purchase agreement …

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Venture capitalists win UN approval for climate tech alliance

Venture capitalists win UN approval for climate tech alliance

A coalition of over 20 VC firms launched the Venture Capital Alliance (VCA) Tuesday to increase investments i…

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Google X moonshots like teleportation take a backseat to climate adaptation

Google X moonshots like teleportation take a backseat to climate adaptation

The trend: Alphabet is overhauling Google's secretive moonshot lab, X Development. Following moonshot project…

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Articles

Automotive Connectivity and Mobility Tech 2026

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By Jacob Bourne Verified
| EMARKETER
Connected cars are becoming media platforms. With 203.0 million US drivers behind connected wheels by 2029, AI integrations and charging infrastructure will unlock new dashboard-based opportunities for advertising, commerce, and engagement. Key Question: How can marketers leverage emerging AI integrations, charging infrastructure, and rideshare platforms to reach captive audiences? Key Stat: Connected cars gained 9.1 million drivers between 2024 and 2025, but growth will begin decelerating in 2026.
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AI, Consumer Behavior, and the Trust Economy

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By Jacob Bourne Verified
| EMARKETER
As AI adoption accelerates, consumer habits, trust, and privacy expectations are shifting, while policy and societal adaptation lag. Marketers have new risks to navigate while they find opportunities to stand out in an AI-driven digital ecosystem. Key Question: How should brands and marketers respond as consumers’ rapid AI adoption reshapes trust, habits, and decision-making?
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Voice Assistant User Forecast 2025

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By Jacob Bourne Verified
| EMARKETER
GenAI, shifting demographics, and emerging hardware are redefining voice assistants. Adoption trends and platform battles are shaping the next wave of voice technology. Key Question: How should brands, agencies, and retailers develop their voice assistant strategies to capitalize on genAI enhancements and shifting consumer adoption patterns? Key Stat: US voice assistant users will grow from 139.8 million in 2022 to 168.2 million by 2029—an increase of about 28.4 million users.
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