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Jason Maynard

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Qualtrics Acquires Healthcare Experience Leader Press Ganey Forsta for $6.75 Billion: Expands Experience Management (XM) Category Leadership Creating World’s Largest AI Dataset for Human Experiential Context Ever Assembled

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By Jason Maynard
Today, Qualtrics announced the completion of the acquisition of Press Ganey Forsta for $6.75 billion, expanding our Experience Management (XM) category leadership and creating the world's largest AI dataset for human experiential context ever assembled.
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The New Experience Gap

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By Jason Maynard
While AI reshapes how every organization operates, one truth remains: winning organizations understand their customers and employees and focus on solving their problems when they matter. This shows up in the experiences they deliver. And while speed and efficiency have become table stakes, experience is where organizations stand apart. Experience is where customers decide whether to stay or go. Where employees decide whether to engage or disengage.
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Why Qualtrics. Why Now.

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By Jason Maynard
Qualtrics CEO Jason Maynard shared the following note with all Qualtrics employees Tuesday, Feb. 3, 2026. Today is my first day as CEO of Qualtrics, and I wanted to share why I'm here. I've spent 30 years in enterprise software; as a founder, as an analyst on Wall Street, and as an operator helping scale great businesses. I've had a front-row seat to some of the biggest shifts in our industry, and right now we’re in the middle of the largest I’ve ever seen.
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