Mark Beccue on Muck Rack

Mark Beccue

  • Principal Analyst, Artificial Intelligence, TechTarget
Boulder, Tampa
As seen in: TechTarget, LinkedIn, PR Newswire, Benzinga, Omdia, Morningstar, StreetInsider, Adnkronos, KSIX-TV (Honolulu, HI), PR Newswire Asia, KSLA-TV (Shreveport, LA) and
AI market research pioneer. Writing about enterprise AI, market adoption of AI. Vocalist/guitarist, mixologist, sarcasm specialist, native Floridian
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Articles

The €200B gamble: Will Europe's AI sovereignty vision become reality?

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By Mark Beccue
| TechTarget
The EU's AI Continent Action Plan aims to establish a public-private partnership that fosters AI sovereignty via AI infrastructure, homegrown models and innovation. By Mark Beccue, Principal Analyst Published: 26 Jan 2026 Sovereign AI is in motion. Jurisdictions, such as the European Union, are taking steps to carve out some AI independence. The goal is to keep, run and produce AI workloads, proprietary data and AI innovation within the boundary and spawn homegrown AI suppliers.
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Setting the stage for 2026: Continuing AI pragmatism

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By Mark Beccue
| TechTarget
Physical AI adoption, shifts in generative AI dominance and sovereign AI's rise in Europe and India are some predictions for 2026, according to Omdia's Mark Beccue. By Mark Beccue, Principal Analyst Published: 09 Jan 2026 Welcome to 2026, the year AI continues its methodical journey toward pragmatism. There isn't an AI bubble in 2026. There is no issue with ROI for AI, regardless of how folks interpreted MIT's "State of AI in Business 2025" report about ROI.
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Why managing GenAI models is like owning a paddleboard

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By Mark Beccue
| TechTarget
Lessons on GenAI model management can come from unlikely sources -- even from buying a paddleboard for the first time. By Mark Beccue, Principal Analyst Enterprise Strategy Group We provide market insights, research and advisory, and technical validations for tech buyers. Published: 09 Sep 2025 I've been thinking about buying a paddleboard for a few years, and I finally decided to buy one last week.
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