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Matt Carmichael on Muck Rack

Matt Carmichael

Chicago
As seen in: Ipsos US, What The Future Magazine, LinkedIn, Eventbrite Rally, Rolling Stone, Ad Age, 7News, Ipsos Canada, NorthWest Herald, Realtor Magazine, Livability, RESURGENCE & ECOLOGIST and
Covers:  Futures, foresight, demographics, trends, consumer behavior, AI
Editor, What the Future; speaker, author @Buyographics. Past: @livability @adage @crainschicago also @mattcarmichael.com in other places.

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Matt Carmichael’s Biography

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Matt is a futurist, author, speaker and researcher. He’s a consumer trends expert who delivers insights at scale for Ipsos and its clients. He leads or co-leads four of the most impactful public trends and foresight projects at Ipsos: What the Future; the fortnightly U.S. Consumer Tracker; the Global AI Monitor and Ipsos Global Trends, the most comprehensive study of its kind.
Matt combines foresight with insights as the founding editor of What the Future, Ipsos’ award-winning magazine. Each is…

Matt Carmichael’s Journalist Portfolio

What the Future

What the Future

A monthly look at the Future of a topic, from food to transportation to beauty to intelligence. Using a combi…

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Buyographics

Buyographics

Buyographics follows ten American families and explores how their life decisions impact consumer behavior. Th…

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Ipsos Global Trends

Ipsos Global Trends

The largest public research project from Ipsos, this ten-year look at trends across 50 markets is an indispen…

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Arcade Fire's Greatest Performances

Arcade Fire's Greatest Performances

A photo I made at Lollapalooza in Chicago appears in this list, one of many shots from Rolling Stone and Roll…

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Articles

In America, most still call it soccer

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By Matt Carmichael
| Ipsos US
Three in four Americans believe that the World Cup sporting event is called soccer, not football, according to the Ipsos Consumer Tracker. 07.20.26 The Ipsos Consumer Tracker, fielded on Ipsos' Omnibus platform, asks Americans questions about culture, the economy and the forces that shape our lives. Here's one thing we learned this week. Why we asked: Last year, we asked about how Americans refer to a sport that’s in the news this month. Thought it would be a good time to check in.
Open in Who Shared Issue with article?

Another positive signal in the consumer economy

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By Matt Carmichael
| Ipsos US
The Ipsos Consumer Tracker, fielded on Ipsos' Omnibus platform, asks Americans questions about culture, the economy and the forces that shape our lives. Here's one thing we learned this week. Why we asked: As gas prices come down (for a moment?) and economic news continues to be… confusing? Thought it was a good time to check back in on this battery of questions about in-store shopping experiences.
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Younger Americans are visiting malls more frequently

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By Matt Carmichael
| Ipsos US
There's been a 9-point bump since last year in the number of young adults who go to malls often or sometimes, according to new data from the Ipsos Consumer Tracker 07.20.26 The Ipsos Consumer Tracker, fielded on Ipsos' Omnibus platform, asks Americans questions about culture, the economy and the forces that shape our lives. Here's one thing we learned this week. Why we asked: We’ve seen a bunch of stories lately and anecdata about teens and young folks bringing new life to malls.
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Interview

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Have you ever used a typewriter?

Yes!

Who's your favorite fictional journalist?

Ford Prefect

How do you prefer to be pitched on stories?

Email.