Matt Nippert on Muck Rack

Matt Nippert

Auckland City, New Zealand
Investigative Reporter — New Zealand Herald

Reporter. Dreamweaver. Visionary. Plus distracter. NZH investigations guy. Business bent, but generally curious. Opinions + snark are my own.

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Matt Nippert is an investigations reporter and currently holds both the Canon and EY business journalism awards. A Fulbright scholar with a masters from the Columbia School of Journalism in New York, he has spent the past decade in newsbreaking roles at the National Business Review, the Sunday St...

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@MattNippert — 6,468 followers, 20,217 tweets

RT @five15design: Here's a one the Kiwi's will understand. According to #TrumpMedical #TrumpPhysical he's in the same shape as…
I mean, seriously, how hard would it be to map social media cat pictures onto a virtual avatar, and then use a GPS tag and machine learning to mimic their daily movements around the house? 
A meeting with @vizowl and @keith_ng spun off into possibly the greatest AR startup idea of all time, monetising dead pets. I suggested calling it SoulCats.
RT @coindesk: Today's cryptocurrency market plunge has sent the collective capitalization to below $500 billion, with many top-15…
RT @publicaddress: The way Kane Williamson got himself out at just the right time there shows what a thinking cricketer he is. #NZvPAK
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How do you prefer to be pitched on stories?

By someone who knows what I write. I've never done soft-focus product launches and won't start now.

Why did you become a journalist?

After failing to crack the diplomatic corp, I realised writing for payment was better than staying at university where you pay to write.

What advice can you offer to aspiring journalists?

If you want to follow the money, follow it into PR.