In our new series Getting It, we’ll give you all you need to know to get started with and excel at a wide range of technology, both on and offline. Here, we’re walking you through the process of setting up your own shop with one of the most popular online retail platforms, Shopify. Launching a store used to be a major undertaking involving leasing space, buying inventory that might or might not sell, building shelves, and working long hours behind a cash register.
When people lean their heads together to pose for a selfie, they're capturing a shining moment and preserving it in pixels for posterity. They might be capturing something else too: head lice. At least that's the claim of Marcy McQuillan, a lice-treatment expert who runs two Nitless Noggins lice-treatment centers in California. She says she's seen a dramatic uptick in the incidence of lice among young people, and it's due, she maintains, to all that head bumping for selfie snaps.
It used to be that tracking a person involved a deep knowledge of nature, a keen eye and maybe a dog or two. Nowadays it doesn't involve more than a bit of code and a few mouse clicks. Here, we'll walk you through all the different ways your information is tracked online and how you can protect your data from prying eyes.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".