Writing about social at @Marketingland | If life could have entrance music, mine would be 'Immigrant Song.' tpeterson@thirddoormedia.com

What marketers think of Twitter’s harassment problem: ¯_(ツ)_/¯

marketingland.com — Apparently the brands looking to buy Twitter the company are way more concerned about the social network's long-standing but recently highlighted harassment issues than the brands looking to buy its ads. Quick recap: Over the summer "Saturday Night Live" star Leslie Jones came under attack from a mob of racist trolls on Twitter and temporarily left Twitter because of the abuse.

Instagram highlights Stories on Explore tab to boost viewership

Facebook will help mobile apps target their push notifications

marketingland.com — Facebook wants to help mobile app developers strike a balance between pushing people to use their apps and not coming across as too pushy.

Twitter’s Periscope wants to air more TV-style broadcasts

marketingland.com — There are two types of live video online: the kind people shoot with their smartphones and the kind that professionals produce with expensive equipment, multiple camera angles and fancy graphics. Twitter's Periscope has been home to the former, but now it wants to make room for the latter.

Pinterest’s monthly user base hits 150 million people, up 50% from 2015

marketingland.com — Pinterest isn't done growing, but it still has a ways to go. On Thursday the social network slash search engine announced that 150 million people use its platform every month - including 70 million in the U.S. - up last year's 100 million mark.

Facebook will rank Audience Network publishers’ ad slots, price them accordingly

marketingland.com — If the Facebook News Feed is beachfront property for advertisers, its ad network of third-party publishers' sites and apps, Audience Network, is akin to a less desirable neighborhood on the other side of town. Now Facebook is looking to gentrify it.

How Facebook is dealing with ads overcrowding the News Feed

marketingland.com — Sometime next year Facebook expects to have maxed out the ratio of ads to normal posts in people's news feeds. That could mean Facebook would need to cut back on the number of ads it sells. But instead Facebook is finding places outside of the news feed to divert those ads, like Instagram, its Audience Network ad network and, in a new test, Groups.

Facebook tests ads in Groups, potentially easing ad load issue

marketingland.com — More than 1 billion people use Facebook Groups every month, and now the social network is starting to let advertisers join the cliques. Facebook is showing ads in the Group feeds of some people in Australia, Canada, Ireland and New Zealand, as part of a test.

Twitter’s debate livesteam viewership exceeds NFL audience -- again

marketingland.com — Maybe people's interest in watching live broadcasts on Twitter is growing in general. Or maybe people are more into watching two people talk on Twitter than two teams play football. More people tuned into Bloomberg Politics' presidential debate livestream on Twitter Sunday night than have tuned into any one of the three Thursday Night Football games syndicated on Twitter so far this season.

Snapchat’s latest Stories tab redesign adds post-roll ads, playlists

marketingland.com — Snapchat is rolling back the redesign it made in June to its all-important Stories tab and rolling out new features, like Story Playlists and post-roll ads, that may make Snapchat more like, and potentially better than, TV than ever. If you already know what's changed but don't understand why, you can head straight here.
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Oct 26, 2016

RT @BillSimmons: Nobody is allowed to make "it's one game" excuses for Golden State. They no-showed Opening Night vs. their no. 1 rival. It's flat-out weird.

Oct 26, 2016

RT @BillSimmons: "Kawhi worked on his game over the summer" is code for "Kawhi's computer programmers installed a fancier system in his back."

Oct 26, 2016

Dammit Reggie just let me enjoy this Kawhi win

Oct 24, 2016

RT @getify: speaking purely as a layman, i'm incredulous hearing that clinton is ahead in polls by just 5% but predicted 100+ electoral vote win.

Oct 24, 2016

@Kantrowitz @DougSerton that conversation would happen while driving thru kansas

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