How out of control are youth sports? Out of control to the tune of $15 billion a year. That’s the recent estimate of how much American parents spend on all manner of athletic activities on their superstars of the future every year. And yes, things were better when I was kid and lectured by my dad that playing Little League was more about the dads than it was for the kids. Of course, I didn’t listen and wanted to play on our parish league and my parents relented.
I am a child of the space age, literally. We were born the same year. Me in April of 1957 and Sputnik — the first man-made object launched into orbit around the Earth — a few months later in October. The technology of the early days of manned space flight coincided with the advancements in television technology — mainly, the use of satellites in space beaming live television signals anywhere in the globe.
I made a promise to myself that I would do this and so you’ll have to bear with me. It started when my brother Ray died. I had to write about him. Then my oldest brother Roger passed and I had to write about it. Now, we have lost our oldest sister Kathy and, well you know. I have no monopoly on grief but from my perspective as the youngest of 10 children, I knew these eventualities would come my way and now that we are 7 instead of ten, it is painfully clear that it just doesn’t get any easier.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".