Thom Craver on Muck Rack

Thom Craver

(He/Him)
New York
Covers:  I cover tech toys, SEO, web analytics, online marketing, new media, social media, and general IT applications for/in business processes. I excel at interpreting technical concepts to real people.
Product Director for @CBSNews Digital. SUNY professor. Still call myself a 'webmaster'. Internationally award-winning #gamedev. Former blue check.

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Thom Craver’s Biography

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With over 30 years in Web experience, very few people have the unique perspectives on making the Web work for business than Thom Craver. A seasoned Web developer since 1993, Thom is a technical SEO and digital analytics veteran. From system administration to coding to marketing, few have the full 360-degree view of modern day digital marketing.

Thom started his first Web consultancy, New York Web Works, in 1997 and never looked back. His practitioning has included brands large and small in near…

How is social media changing news?

Social sharing allows news to hit many people quickly, often driven by emotion. But inaccurate or opinion pieces often errantly become "news"

What tools and software do you use to do your job?

I use whatever the editor asks. But generally, everything is Web-based, be it WordPress or another CMS. Naturally, I use Google for research.

What's your favorite social network?

I still like Twitter most. Between hashtags, lists, and better search than other networks, it's easy to follow conversation, even prior ones.

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Contact Thom, search articles and posts on X, monitor coverage, and track replies from one place.

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