In The Silence of the Lambs, Hannibal Lecter helped Starling catch a serial killer by telling her: "We begin by coveting what we see every day." I told that to Bill Harlan as we walked around his newest winery, Promontory. He laughed. There's a stylish waterspout on the patio that points directly at Harlan Estate on a hill directly opposite a small valley; you can't easily walk to it, but you can see it.
The Right Bank appellation of Pomerol is home to Petrus, one of Bordeaux’s most expensive wines; but how does neighboring Saint-Émilion measure up when it comes to price? Pretty well, depending on your point of view. Nestled in the Right Bank of Bordeaux, Saint-Émilion continues to command some of the highest prices in the world. The surrounding area is a complex medley of gravel, clay, sand and limestone; this, along with great winemaking, is responsible for the great wines found in this region.
Cava has a problem, a common one in the wine industry. Call it the trap of cheapness. The question is, with the new Cavas de Paratges category, introduced this summer, have the Catalans found the key to escape? But first, the trap. Big Cava producers sold the Spanish bubbly worldwide by making it as cheap as possible. Now some producers think their wines are undervalued and want people to pay more. But consumers say, Cava, that’s $10 bubbly, why should I pay $50 for that?
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".