Katie Delahaye Paine started her career at the Washington Post, in the days when Woodward and Bernstein were still reporters. She then moved on to the Boston Herald where she had the privilege to be part of a group of young reporters that included Gwen Ifill, Howie Carr and Jim Connolly. From there she moved on to the San Francisco Examiner and the San Jose Mercury.
She went in-house and worked for Fujitsu, Hewlett-Packard and Lotus (now IBM.)
In 1989 she founded The Delahaye Group, (now Cision) the first company dedicated to monitoring and measuring public relations. (now Cision.) Her latest company, Paine Publishing is the first educational publishing firm entirely dedicated to making narketers and professional communicators more accountable. Its newsletter, The Measurement Advisor, is the industry’s most comprehensive source of information about best practices in communications measurement. In her consulting practices, she designs measurement dashboards for some of today’s most admired companies. Katie has also been a leading promoter of standards in the PR and social media measurement field, most recently as the initial organizer of The Conclave that released social media measurement standards in 2013.
Her books, Measure What Matters (Wiley, March 2011) and Measuring Public Relationships (KDPaine & Partners, 2007) are considered must-reads for anyone tasked with measuring public relations and social media. Her latest book, written with Beth Kanter, Measuring the Networked Nonprofit:Using Data to Change the World, is the 2013 winner of the Terry McAdam Book Award.
Katie is a Senior Fellow of the Marketing & Communications Center at The Conference Board and a founder and member of the Institute for Public Relations Measurement Commission,