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Kelley Gullo Wight on Muck Rack

Kelley Gullo Wight

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Articles

Helping children eat healthier foods may begin with getting parents to do the same, research suggests

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By Kelley Gullo Wight
| News Pronto Verified
skynesher/E+ via Getty Images Most parents, educators and policymakers agree that children should eat healthy foods. However, our peer-reviewed paper suggests the strategy adults often use to achieve that can sometimes backfire. Fortunately, there’s an easy fix. We, along with fellow marketing scholars Lingrui Zhou and Gavan Fitzsimons, conducted five experiments with over 3,800 parents as well as 10 in-depth interviews.
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Want your children to eat healthier? Start by consuming a better diet yourself, US study says

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By Kelley Gullo Wight
| Flipboard
Want your children to eat healthier? Start by consuming a better diet yourself, US study says Researchers say that parents tend to choose unhealthy foods for themselves after choosing a healthy meal for their young children. This dynamic isn't …
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Want your children to eat healthier? Start by consuming a better diet yourself, US study says Original

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By Kelley Gullo Wight, Peggy Liu
| ThePrint Verified
After testing several interventions, one stood out as particularly simple and effective: nudging parents to think of their meals as their own, rather than backup options for their kids. We partnered with a nursery school that was interested in promoting healthier eating among children. Parents associated with the school were offered a free family dinner. Parents first chose a meal for their child from a healthy kid’s menu.
Open in Who Shared View Duplicates (4) Issue with article?
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