Creative Salon

By McCann UK and partnering with Woodley United for its promotion push to make conversations about sexual performance more approachable The leading condom and lube brand*, Durex, has partnered with Woodley United for “Get Wood Rising”, a season-long social and influencer campaign that uses a real non-league football club’s promotion push to make conversations about sexual performance more approachable.

Kwik Chat, by VCCP, highlights the importance of mental wellbeing Today, leading automotive maintenance provider, Kwik Fit, and its creative agency of record VCCP launches ‘Kwik Chat’, a new nationwide campaign which aims to shine a spotlight on mental wellbeing and inspire action from its customers. Kwik Fit’s campaign stems from the insight that 1 in 3 UK adults prefer not to discuss their mental health, with 40% of men having never spoken to anyone about it.

The new campaign by Wonderhood Studios brings the rituals of eating out home for Waitrose’s Dine In and Takeaway ranges Waitrose is celebrating the joy of  a night in with a new campaign from Wonderhood Studios, spotlighting the supermarket’s premium No.1 £15 Dine In for Two and new No.1 £18 Takeaway for Four offers.

Celebrating Subway’s EMEA CMO as she brings new meaning to the power of customisation through its new brand platform Get Your Own Way. With seemingly unlimited culinary choices to hand for consumers every day, it's hard to remember a time when making a decision felt satisfying. That’s why Subway is making sure that the power to choose never fades away. It's latest campaign, Get Your Own Way, celebrates the freedom of personal choice.

Get Your Own Way, by Saatchi & Saatchi, redefines its customisation ritual, in its first standalone EMEA brand campaign Subway has launched Get Your Own Way, a new brand proposition for EMEA, brought to life through an integrated campaign. Built around real guests and the meals they create, Get Your Own Way puts customisation front and centre, bringing new meaning to Subway’s unique market offering.

The best work, curated The first ever integrated ad campaign for the confectionary brand aims to introduce consumers to their more mischievous side. Read more. Creating a poetry anthology, helping men process difficult emotions and start life-saving conversations, distributing work across train stations, tube stops and pubs across the UK, meeting men in the places they already are.

The work, by Weber Shandwick, looks to help families and friends enjoy shared scares this spooky season A mysterious thud downstairs in the middle of the night (31%), spotting a spider on the pillow (28%) and feeling something brush against your leg in the sea are among the things most likely to make Brits scream, according to new research.

The architecture, typography, materiality, and navigation from Mother Design combine to create packaging that works harder by saying less Marks & Spencer Fashion, Home & Beauty has rolled out a new packaging system by Mother Design across thousands of Home and Lingerie products, bringing the retailer’s wider transformation of its style credentials to one of its most frequently experienced customer touchpoints.

Dan Seager and Steve Hall from New Commercial Arts, and Tom Brown from the charity talk about telling the wider story and the challenge of reframing the conversation Dementia is the UK’s biggest killer. Around 1 million people in the UK live with it, a figure that is projected to rise to 1.4 million by 2040. Capturing the scale of the problem and the complexity of the solution is a mission Alzheimer’s Society has faced alongside agency partner New Commercial Arts (NCA) for the last five years.

Not As Sweet As They Look, by VCCP, spotlights despite looking innocent, they pack an unexpectedly sour punch For the first time ever, Sour Patch Kids are bringing mischief to the streets of the UK with its first-ever integrated campaign, created by global creative agency of record, VCCP.