A few eyebrows were raised when HP revealed it had posted growth in its printer business for the second consecutive quarter for the first time in six years. But perhaps the vendor was only signaling that there is strength in the market and the hardware is in demand across Western Europe. The latest market analysis from Context indicated that Q2 was a positive time for printers across EMEA with a 4% increase in shipments year-on-year, compared to a 3% decline in the same period in 2016.
The public sector is often cited as an example of a part of the market that has embraced cloud but the reality means that there is much more to be done to get hosted services being used more widely. Research from the Cloud Industry Forum (CIF) and UKCloud have revealed that a lack of leadership and problems getting hold of skilled staff have meant that apart from engaging with some easy projects the vast majority of the public sector has not got very far on its cloud journey.
Snow Software set out to become a 'channel first' player back earlier this year to make sure more partners could work with the vendor and that decision has sparked plenty of interest in the vendor. The decision to make partners a priority involved making the process for resellers simpler, launching a partner portal and updating its programmes with more emphasis on joint marketing opportunities.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".