Garett Sloane on Muck Rack

Garett Sloane

Verified
  • Senior Editor, Technology and AI, Ad Age
New York
As seen in: Ad Age, LinkedIn News, New York Post, The Hollywood Reporter, Adweek, Flipboard, Digiday, Automotive News, Crain's New York Business, Crain's Chicago Business, Crain's Detroit Business and
Magazine writer at AdAge
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Articles

7 creative campaigns to know about today

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By Brandon Doerrer , Garett Sloane , Ewan Larkin 
| AdForum
OpenAI vs. Anthropic—how the AI players seek to dominate the market The AI giants are advertising and building marketing teams to see who can emerge as the leader in a space that still needs defining.
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How Meta’s Manus AI assistant is already reshaping ad buying

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By Garett Sloane , E.J. Schultz , Asa Hiken 
| buff.ly
Meta bought Manus in December and it's already integrated with the ads platform.
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Inside the data-driven strategy helping Chicago snackmaker Kellanova beat the odds

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By Garett Sloane 
| Crain's Chicago Business
Launching a new packaged snack is never a sure thing. In fact, new foods fail within 18 months about 85% of the time, according to Charisse Hughes, chief growth officer of Chicago-based Kellanova, whose brands include Cheez-It, Pop-Tarts and Pringles. That’s why when Kellanova introduced a new chip variety last year, Pringles Mingles, the brand did so within a new data framework that helped guide everything from product design to flavor profiles to advertising.
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